Hermann Simon coined the term "Hidden Champion" to describe businesses that are global market leaders in narrow niches yet remain almost completely unknown to the public. Europe is home to several hundred of them, disproportionately concentrated in the German speaking world, though examples listed in London are scattered across AIM and the Main Market too.
This quiz tests how many you can identify from descriptive clues alone, with no logos, no tickers and no obvious giveaways. It is deliberately difficult. The decoys are chosen to be plausible, usually similar in sector, geography and scale.
Most capital markets professionals score between five and nine out of fifteen. The buy side average runs a little higher.
The companies, in the order you saw them